Landmark on Robson – New Development by ASNA Robson Landmark Holdings Ltd.

1400 Robson St. Vancouver, BC

At the center point of Vancouver’s downtown core is the emergence of Landmark on Robson, a new development coming to Vancouver’s West End in 2023. With a sophisticated aesthetic and beautifully designed interiors, Landmark is eagerly anticipated by the local and international elite. Situated in one of Vancouver’s most desirable neighbourhoods, the high rise showcases a total of 32 floors and 237 units. With 1 to 3-bedroom apartments, there will be something available for everyone.

Location – Robson

Known as the heart of downtown Vancouver, Robson Street is one of the premier addresses in the city.

Landmark on Robson

Luxury Residences

Designed by international award-winning interior designer Ikebuchi, Landmark on Robson showcases the sweet spot of luxury and functionality fit for living in comfort and style.

Landmark on Robson

Interiors

Each Landmark suite displays elaborate custom wood surround, integrated cove lighting, custom closets with detailed fixtures, and extreme attention to detail. Bathrooms come in various custom tones including a light fluorescent grey, and a dark opulent grey. Landmark kitchens by Minotti Cucine feature an artistic design based on minimalism and essentialism. Kitchen appliances are by Gaggenau, the world’s leading brand of high-performance, professional-grade cooking technology. Featuring sleek surfaces, rich minerals, and cutting-edge systems, Landmark’s kitchens are simply spectacular.

Landmark on Robson 

Sky Terraces

Landmark on Robson showcases terraces that surround the entirety of the building. These terraces feature floor to ceiling glass, integrated operable windows with ambient lighting, and wood-like finishes that create an indoor to outdoor flow.

Landmark on Robson

Amenities

The Landmark development features 18,000 SF of private space, custom designed for its residence.  Amenities include 24-hour concierge and security service, a fitness and yoga facility, sauna, ozone pool with tanning space, couture salon, private dining room, indoor pool and lounge.

Landmark on Robson

Lifestyle Concierge Services

Landmark on Robson features exclusive lifestyle concierge services unique to the building that offer tailored services to each resident. From chauffeured cars, dog-walking services, personal trainers, or visit from a private make-up artist, the lifestyle concierge has you covered. It is truly a feature you cannot get anywhere else in the city.

Landmark on Robson

The typical home price range from approximately $2500 -$3000 per square foot for the first tower. Prices for the second tower- to be released next year will be higher.  Sales for available units range from $1,471,000 for a one bedroom to over $20,000,000 for the 3 bedroom penthouses.    For private purchase appointments please contact me at 604 612 6392

• For more available listings in Coal Harbour click Here

Landmark on Robson

Project Address: 1400 Robson St., Vancouver

Project Scope: At total of 237 suites in two concrete highrise towers with views of Coal Harbour, the North Shore Mountains, English Bay, Stanley Park and the city skyline.

Developer: ASNA Robson Landmark Holdings Ltd.

Architects: PDP London and MCM

Interior Design: Atelier Ikebuchi

Occupancy: spring 2023

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CBx : Selling your Vancouver home has never been smarter

Coldwell Banker’s sales associates now have access to an exciting new iPad application – CBx . This exclusive marketing tool is now available in Canada.  This innovative app will enhance the listing experience and give sellers a better understanding of their neighbourhood market & potential buyer profiles.

The new iPad application, CBx, pulls a variety of market data from public and private sources about a community to inform the seller who the home buyer may be, and where they may come from. Powered with the insights from this big data, sales associates can utilize the application to not only help sellers price their home more precisely, but identify potential buyers and intelligently craft a strategy to target them.

The home buyer profiles and market data provided by CBx take our listing presentations to the next level by showing sellers something they haven’t seen from other sales associates. No other real estate company has a tool like CBx.

CBx is interactive and easy for agents to use with custom features, heat maps, and a tool that allows agents to modify a search based on neighbourhood details and amenities. Through this application, we can identify the type of buyer most likely to come into the neighbourhood, the estimated value of the home, and the demographic makeup of who is most likely to purchase the home.

Cbx moves technology beyond the website and uses it to create a better experience for the customer.  This is another step in how technology is reshaping the way people buy their next home.

Contact me to learn more about how this technology makes selling your home easier and better!

Coldwell Banker’s innovative app is empowering their agents & in turn, helping sellers & buyers.

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Smart Technologies for Your Vancouver Home

From automatic temperature control to remote electronic locks, Smart Home Technology is changing the way we interact with our homes. Smart home technology is growing and catching on like wildfire. Solar power, battery powered homes, smart systems are all around us. More and more homeowners are investigating new systems that save money in the long run and improve quality of life.

Even though the initial investment may be high, as more and more buyers invest in smart home technologies, prices will gradually drop as improved technologies grow. The question is when to get into the market. If you’re curious, want to support progressiveness and save money in the long run, investing in a home with smart technology is a good way to get on board. But no matter the age of the home, many technologies can be imported successfully. Here are some great cutting edge products that you may find when looking for a new home or adding in once you’ve purchased.

Belkin Electrical Switch

Research shows that there is a small electricity drain when an item is plugged into an electrical outlet. Or perhaps you’ve left the iron on one too many times and want to be sure your home is safe. This technology lets you turn off items from anywhere through your Wifi phone app. Or you could set it to turn off once it hits a set cost for the day.

Belkin Electricity Switch- Smart Technology for Your Home

Hydrao Smart Shower Head

Did you know that a ten minute shower can use up to 50 gallons of water? This reasonably priced water powered shower head has three colour indicators to let you know how much water you’ve used. It connects through Bluetooth to your phone to show you a dashboard of water usage tools so you can stay on top of shower water consumption.

Hydrao Smart Shower Head- Smart Technology for Your Home

Samsung Family Hub Refrigerator

This smart fridge has three useful tools. First are the three interior cameras that let you look inside when you’re at the grocery store or buying food, using your mobile device. Second, post your family’s calendars, notes and photos directly onto the fridge from your mobile device. Thirdly, you can stream music and video content from your Samsung TV through it.

Samsung Family Hub Refrigerator- Smart Technology for Your Home

Honeywell Voice Thermostat

Voice controlled tools are hitting the market full speed. Honeywell has created a voice controlled Wifi smart thermostat. You can also adjust the temperature while you’re on your way home using your mobile device.

Honeywell Voice Thermostat – Smart Technology for Your Home

iT Bed by Sleep Number

Getting a better sleep means your body rests well and self-repairs at a deeper level which is good for your longevity, overall health and mental state. The accompanying app makes suggestions for better health, tracks your heart rate, breathing and movement while you sleep so you know what to adjust. This bed also has adjustable comfort levels and temperature controls. It quantifies and qualifies your sleep so you can make improvements.

iT Bed by Sleep Number- Smart Technology for Your Home

As a future minded Realtor, I love learning about smart home technologies. If you’re interested in buying a home with these new innovations or selling your home that has some, contact me to discuss how we can find the right home for you or to market your home to highlight these fine, futuristic assets.

For more smart home technologies check out this video:

LXTV Open House: How to Make Your Home Smart for $1000 more smart home devices

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How Days On Market (DOM) Affect Home Sales

Days On Market can affect the home sale and indicate an incorrect List Price at the outset. While we are seeing many properties sell in days at, or above asking, there are as many properties that do not sell.  Home owners are advised to think carefully when evaluating their Listing Price.

Set The Right List Price 

Although it can be tempting to “test the market” by setting a high asking price, it is not the most effective strategy, especially in a hot market like Vancouver. Potential buyers are far more likely to shop for homes that are priced reasonably in relation to the “comps,” homes of similar size, age and amenities in the same or a similar neighbourhood.

Don’t forget that most sales begin online; potential buyers can, with a simple click, navigate away from a specific listing in favour of another that has a more realistic price, more appealing photographs or a more complete description. You want to generate showings in order to prompt offers.

Statistics reflect an increase in sales prices over the last several months, but you have to also consider “Sold” numbers for the past year in relation to “Days on Market” to determine your initial listing price. Additional information to have in your arsenal is the relationship between listing price and selling price, and complete details on current listings.

Setting a listing price is not an exact science, but by arming yourself with the facts, you can make an informed decision and increase your odds for a timely sale.

Some Results of Over – Pricing 

Here are just six of the disappointments you’ll find with an overpriced house:

• A buyers’ response to your listing will probably be slow, since they most likely recognize overpricing. Remember, people buy by comparing like homes, and if they are working with a buyer’s agent, the agent is giving them recent statistics.
• Buyers who are interested may be the wrong ones because they’re looking for a home priced the same as yours – but with MORE features.   You’ll be missing the buyers who could and/or would buy your house.
• Your overpriced home will help buyers make a decision on other homes that are priced fairly. You’ll be the homeowner that sells your neighbour’s home.
• Very few buyers will even make an offer on an overpriced home. Even in a seller’s market like we see today [low inventory with healthy demand] buyer’s are sensitive to over paying.
• After your house has been on the market for several months, buyers will notice the number of days on market and may assume there is something wrong with your house.  After a house becomes “stale” in the psychology of buyers’ thinking, the seller will most likely end up lowering the price to a point less than they could have gotten if they’d priced the home correctly when first listed.  This is called chasing the market down.
• If you do find a buyer at your price, the appraisal still has to work; the house has to appraise for the contracted price, or the mortgage lender will not lend the money to the buyer. The contract will have to be re-negotiated to make the deal work.
• What can you do to solve the pricing issue?  Work with an experienced real estate agent who knows the market in your neighbourhood.  Your agent will provide you with a valuable CMA based on what similar homes have sold for in the recent 3 to 6 months, depending on the dynamics in your market. Take advantage of the research and advice your real estate agent can offer, and you’ll be sure to avoid the pitfalls of an overpriced home.

Days On Market (DOM)

Days on Market is a common statistic found on the Multiple Listing Systems (MLS) and basically tracks how long a home has actually been on the market for sale. Many MLS also keep track of Cumulative Days On Market (CDOM) which is the total days on market a home has been up for sale, that time includes the time on the market with a different agent also in the case where the home was temporarily withdrawn and then put back on the market for whatever reason. Depending on local MLS rules the CDOM number can reset back to zero if the home has been off of the market for 30 days or some other passage of time set by the local MLS Board.

Why Days On Market Matter

The number of Days On Market can affect the sale of your home. DOM provide sellers, buyers and real estate agents an idea of how well a home is being received while it is available for sale. Many issues can affect how long a home sits on the market and therefore the DOM number provides a good measure of how the home is being received.

Ideally the time for a home to get an offer is within the first 30-60 days of being on the market. If the home is on the market for longer than 60 days with no offers the seller and the real estate agent should be revisiting a number of things in order to determine why no offer has come in. The longer a home sits on the market without an offer causes buyers to question if there is something wrong with the home that is causing it not to sell and as a result some buyers may not even consider a home with a longer than normal time on market. This negative perception from buyers can force the sellers to reduce price much faster and steeper than if the marketing and pricing were done properly during the first 30-60 days of the home listing.

real estate pricing pyramid

Cumulative Days On Market Affect Home Sales.

The CDOM term is mentioned above because sometimes real estate agents may try and game the system by cancelling a listing and then creating a brand new listing a few days later in order to reset the DOM count. While the DOM count is reset upon re-listing an MLS which keeps track of CDOM will not fool anyone since the CDOM number will be reported right alongside the DOM number. If an agent suggests to you that cancelling and re-listing will make it look like your home is new on the market you should begin to question further the agents strategies for getting your home sold.

Now if the home has been pulled off of the market due to some legitimate reason like having to address some emergency repair that pops up while the home is on sale the CDOM is also not reset. There may be perception problems as well with that situation but any experienced agent will know how to get ahead of this problem by properly communicating the fact that the home needed some repair and now is back on the market and even may be better than before with the repairs.

Other Reasons Homes Have Long Days On Market

Another reason why a home may be on the market longer than 60 days is poor marketing. Listing your home on a couple of real estate websites is not enough. You should look at the quality of the photographs for your home, how is your home staged, have you de-cluttered and depersonalized. Marketing is more than just getting the word out there that you have a home for sale.

The amount of time a home spends on the market is looked at by buyers and real estate agents and may even be used as a reason not to consider a home. By pricing your home right and marketing it properly you should expect to have plenty of buyers and an offer in hand within the first 30-60 days of being on the market. If your home has not sold and is starting to spend too much time on the market it may be time to step back and reevaluate your home price and marketing plan.

Why Days On Market Matters

http://www.petercoppard.com/marketing

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3 Reasons Drone Footage Can Help Sell Your Home

Drone video footage and photography for real estate is slowly establishing itself in Vancouver as a necessary tool in the marketing and selling of fine homes.

1.     Drone footage of a property is part of an effective marketing plan.

Well executed & professional aerial footage can provide an exciting solution to marketing a home and increase the likelihood of higher offers. In the uber competitive real estate market, having a plan that is different from all of the others is what will help get your property sold.

 2.     It will help market the property by showing specific footage.

Showing the best features of the house from a bird’s eye view is very compelling, provides a sense of scale as well as an exclusive inside look at the home – leaving prospective home buyers craving more.

“Oh, the house has a pool …”

“This is how much of the backyard actually takes up.”

“The roof was recently redone…”

But contextualizing that house within the neighborhood kicks it up a notch.  A drone can show prospective buyers what it’s like to pull out of the driveway, what the other houses on the cul de sac look like, or any remains of the Native Indian graveyard the house might have been built on.

3.     You will have to.

As people learn more about what drones can provide and they start to see drone footage accompanying online listings, the benefits will become more apparent. Especially for people looking to move far enough away that going back and forth is challenging. For now, drone footage is being used mostly for high end properties but, as with most things, as it gets easier and less costly to produce,  it will become just another thing people expect when looking for a new home. Once you take a virtual tour of a house shot with a drone, you will understand that, in five years, nobody will ever go to an open house for a high end property without first seeing these videos

Douglas Thron – Cinematographer

San Jose SF Bay Area to LA.

Douglas Thron is a master at aerial photography and video and has been shooting professionally for 27 years.

We believe one of the best ways to capture prospective luxury home buyers is to create cutting-edge content for engagement. We offer our clients with fine homes innovative film design incorporating cinematic video techniques including aerial footage from some the most talented videographers in the local industry. If you are interested in learning more about our marketing plans for Sellers – give me call at 604 612 6392

http://www.petercoppard.com/marketing

Best

Peter

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The Big 3: How to Sell Your Vancouver Home for More

What’s the secret to selling your home for the most money, the quickest sale, and the fewest problems? I call it the “Big 3”: three attributes that consistently enable sellers of Vancouver homes to get more return on the sale.

In my opinion, they’re Condition, Availability, and Price.

Let’s take a look at each:

1. Condition: Get Your Home in Tip-Top Shape
   

This one might sound like a no-brainer to most, but you’d be surprised how often the condition of the listing is overlooked. Of course you might want a fresh paint job, to make a good first impression on the prospective home buyer who initially sees your home while driving by or in an online photo. But when I talk about “condition,” I’m talking about more than just a fresh coat of paint and new flowers in the front yard, or even having the home cleaned. To get your home in prime selling condition, the house needs to have been gone over from roof and gutters to floor (or basement, if you have one).

Think about all those items on your “to-do” list that you’ve been putting off for a while. I’ll bet a few of them have to do with simple home repairs. Try to walk into your home with fresh eyes (and nose!) and ask: “How would someone else see and smell my house?” A good real estate professional will be able to help guide you, and even provide you with checklists, to help you through this process.

2. Availability: Be Flexible

A good way to help ensure that your home fetches a good price is to maximize its availability to be shown. This can be a challenge: Everyone’s busy these days, and if you’re still occupying the home while trying to sell it, things can get especially hectic. Trying to keep the house “showing ready” can be difficult — especially if you have pets. Unfortunately, if buyers can’t get in to see your home, it’s unlikely they’ll make an offer or even try to schedule another showing.

3. Price: Pricing It Right = Selling It Faster and for More Money

Remember, this is your home. Based on the information provided by your real estate agent, you’ll need to determine a compelling market position for your home. Your agent should show you a range of prices being paid for similar homes in your area. Ask not only for a comparative market analysis (CMA), but also a list of comparable active, pending, and sold properties. This will tell you what buyers have purchased for, the price at which they made an offer, and lastly, how your home will measure up to the competition. Knowing the value of your home is important, a quick market analysis of your property value might help get you started. Keep in mind nothing takes the place of an experienced agent evaluating your home to specifically identify what would be defined by the appraiser and buyers as comparable. The biggest secret to getting the most money and the quickest sale with the fewest problems is to price-position your home properly from the start.

There are many things you can do to help get your home sold quickly. Check out my  Marketing Plan for more valuable information and tips!

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